With my nerves frayed to the quick from hearing the question ‘What can we do now mummy?“ around 20 times per day last week, the arrival of two golden tickets to a party to celebrate River Island’s new Mini collection for 0 – 3 years olds had me beaming like Charlie Bucket. The RI team had transformed their head office into a WIlly Wonka wonderland with wall to wall astro turf, jumbo candy canes and Mr Wonka himself who was on hand to entertain the little ones. Top marks to Willy who managed to keep firm control of the kids even through their wild eyed sugar crazed high.
Pug socks, t-shirt painting, fizzy pop, balloon modelling, Mr W – it couldn’t have been better!
We had a chance to browse the summer collection for ages 3-12 as well. Even I, who would like to dress my children like the Amish found several pieces that I really loved. Forget hand knitted car coats and smocking, these are the clothes that your kids really want to wear and LOOK at that cat ear hat!!!
1. Florida 76 t-shirt, £8 2. Jersey Sleeve Hooded Jacket, £25 3. Blue Brick Sunglasses, £6 4. Blue Chino Shorts, £12 www.riverisland.com/boys
1. Sleevless shirt, £12 2. Cat Ear Hat, £6 3. Candy Stripe Hair Bow, £4 4. Floral Dungarees, £18 www.riverisland.com/girls
And now, River Island for the babies!
The new Mini collection has some super cute pieces that really stand out from the crowd. Available from mid May.